Jetour Dashes into Town

The SUV game in South Africa just got a serious upgrade, as Jetour—a Chinese brand that’s rapidly become the Kardashians of the SUV world (famous, fast, and everywhere)—officially launched with two models: the sleek Jetour Dashing and the family-focused X70 Plus. And no, this isn’t just another car brand with lofty promises and a fancy logo—Jetour means business… and business is booming.

The launch took place on the rooftop of Sandton City, because where else would you unveil something this dramatic? Yes, this is how you say "hello" when you’re planning to take over the SUV world: throw in some rooftop vibes, cool lighting, and sprinkle in some VIPs, and voilà, you’ve got yourself a seriously stylish debut.

Dashing through the Urban Jungle

First up, we have the Jetour Dashing—and no, it’s not named after the way you’ll drive to work when you're late. It’s actually Jetour's chic, city-living model, combining sleek lines and sharp angles with a "fashion meets functionality" vibe. Imagine your car walking down a runway, but also being really good at parallel parking.

This isn't just another pretty SUV face. The Dashing comes with:

• Split-type LED headlights – For when you want to look like the future.

• Sloping coupe profile – Sleek but with some muscle, just like your favorite action movie star.

• Premium synthetic leather seats – Translation: luxury, but without guilt.

• Safety systems galore – Because it's not just about looking good; you also need to get home in one piece.

At a starting price of R439,900, it's essentially the automotive equivalent of getting a designer outfit at outlet mall prices. Just don't tell the neighbors.

The X70 Plus: More Space Than Your Group Chat

Next, we have the X70 Plus, a seven-seater SUV that has more room than your weekend grocery haul and your in-laws combined. This SUV is for the adventurous types—the ones who wake up on a Sunday and say, “Let’s drive to the middle of nowhere!” and actually mean it.

Some highlights (pun intended) include:

• Commanding grille – This thing could eat lesser SUVs for breakfast.

• Elongated LED headlights – Because long headlights say, “I mean business.”

• Panoramic glass sunroof – Perfect for watching the clouds or spying on your kids in the backseat.

Inside, it’s got ambient lighting, premium finishes, and red stitching that screams, "Look, I’m fancy but also kind of sporty!" Throw in some features like Lane Change Assist and Blind Spot Detection, and it’s like driving a tech gadget on wheels. Prices start at R454,900, which for a seven-seater that’s smarter than your phone, feels like a steal.

The Men Behind the Machines

Mr. Li Xueyong, Jetour Auto’s President, flew all the way to South Africa for the launch because when you’ve sold over 1.22 million vehicles globally, you deserve a vacation—I mean, business trip. He’s got big plans for South Africa, like selling 30,000 units over the next three years and making sure Jetour becomes synonymous with luxury and travel.

Nic Campbell, Vice President of Jetour South Africa, was also on hand to drop some knowledge. He called the launch “truly extraordinary,” which is exactly what you’d expect when you’re selling an SUV that combines affordable luxury with the ability to survive a trip to the bushveld.

Ready, Set, Jetour!

Jetour is not just about throwing fancy rooftop parties (although they do that very well). They’ve already invested R100 million in spare parts because nothing says, "We’re serious about customer service" like having a warehouse in Midrand stacked with goodies for your car.

Plus, they've got 40 dealerships across the country, ready to sell you a Dashing or X70 Plus while offering you a cappuccino that probably comes with foam art. Jetour isn’t just here to make a splash—they’re here to take over the whole pool.

Final Thoughts

If you're in the market for an SUV that won’t force you to sell a kidney, but will still make your neighbors stare in envy, Jetour might just be your new best friend. And with the Dashing and X70 Plus models officially available from September 21, your next adventure—whether it’s to the office or off-road—is about to get a serious style upgrade.

Brace yourself, South Africa. Jetour is here, and it’s ready to take you places—probably places with breathtaking views and a charging port for your phone.